Well, maybe it's because of low sales, but I'll take it in any case.General Mills has decided that Sucralose Trix® are NOT for kids, or at least not for profits.
Kids evidently didn't like the way the low-sugar cereals stacked up against the high sugar versions.
Read the article on MSNBC
Sucralose - better known as Splenda® - was dicovered in a pesticide lab, and is a cousin to DDT.
I believe many chronic health issues of "unknown causes" are related to sucralose consumption.
From HolisticMed.com :
* Recent European research showing that ingesting aspartame leads to the accumulation of formaldehyde in the brain, other organs and tissues (Formaldehyde has been shown to damage the nervous system, immune system, and cause irreversible genetic damage in humans.)
* An extremely large number of toxicity reactions reported to the FDA and other organizations
* A recent report showing that nearly 100% of independent research has found problems with aspartame.
Why is this relevant to the sucralose question? Similar to the aspartame situation 15 years ago:
1. Pre-approval test indicated potential toxicity of sucralose.
2. There are no *independent* controlled human studies on sucralose (similar to 15 years ago for aspartame).
3. There are no long-term (12-24 months) human studies of sucralose's effects.
4. There is no monitoring of health effects. It took government agencies decades to agree that there were countless thousands of deaths from tobacco. Why? Simply because there had been no monitoring or epidemiological studies. Without such monitoring and studies, huge effects can easily go unnoticed.
Even the name "sucralose" is deceptive: in chemistry language, the suffix "ose" refers to a sugar molecule. Sucralose is NOT sugar; it is a fluorocarbon.
Read more about sucralose
Please sign a petition to have the FDA re-call Splenda®
Click here for petition